Laurie Jo Miller Farr
News
Brand USA Launches ‘America the Beautiful Game’
By Laurie Jo Miller Farr•
Game on! Brand USA launched “America the Beautiful Game,” a new trip-planning hub to help football fans explore the U.S. around the FIFA World Cup 2026™ —the tournament’s return to the U.S. for the first time in over 30 years.
Now live at AmericaTheBeautiful.com, the hub offers trip inspiration and tools like sample itineraries, local food highlights, and AI-powered road trips connecting all 11 of the U.S. host cities with nearby destinations for travel before, during, and after the tournament.
- Atlanta
- Boston
- Dallas
- Houston
- Kansas City
- Miami
- New York/New Jersey
- Philadelphia
- San Francisco Bay Area
- Los Angeles
- Seattle
Read the full press release here: https://bit.ly/44TCYC6
