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AAA expects Memorial Day travel to hit a 20-year high this year, with 45.1 million people traveling at least 50 miles, 87% of whom will drive. This year’s forecast is an increase of 1.4 million travelers compared to last year.

U.S. Secretary of Transportation Sean Duffy is warning Americans that technical issues which led to hundreds of canceled and delayed flights at Newark Liberty International Airport won’t be the last—and that they could very well impact another airport. “What you see in Newark is going to happen in other places across the country,” he said.

JetBlue unveiled a freshly painted Airbus A320 named Brewing Altitude, featuring Dunkin’s iconic pink and orange branding with a playful donut and coffee motif.  The partnership started in 2006 when JetBlue began fueling its customers with Dunkin’s Original Blend coffee at 35,000 feet. 

World Travel & Tourism Council says that while other nations are rolling out welcome mats, the United States is putting up a “closed sign.” According to the global tourism organization, the U.S. is set to lose $12.5 billion dollars in international traveler spending this year.

Visit Buffalo Niagara, Visit Syracuse, and Finger Lakes Tourism Alliance have paused advertising and marketing efforts in Canada, redirecting efforts for update New York destinations into domestic drive markets such as Boston, Philadelphia, New York City, and Washington DC as well as Pittsburgh and Cleveland.

Visit Detroit and Jeep have partnered as front-of-shirt sponsors for the Italian soccer team Juventus to boost Detroit’s visibility in Europe. Visit Detroit becomes the first visitors bureau to secure such a deal with a Serie A club.

Meet Minneapolis may benefit from an estimated $6 million if the city council supports a new proposed 2% additional tax on hotel rooms to fund a tourism improvement district managed by the DMO. Meet Minneapolis would use annual revenue for marketing, special projects and workforce development.

Las Vegas Convention and Visitors Authority plans to use its rainy-day fund to boost marketing by $37 million in fiscal 2026 due to declining room tax and gaming fee revenue. The DMO projects a 5% drop in room tax revenue due to decreased international and domestic travel.

Virginia Tourism Corporation is targeting Indian tourists with campaigns and partnerships and seeking greater air connectivity, noting that 61,500 Indian visitors came to Virginia in 2024, an increase from 51,000 in 2023. India now ranks fifth among Virginia’s top international tourism markets following UK, Germany, France, and Australia.

Airbnb has redesigned its app to introduce Airbnb Services and Airbnb Experiences, allowing users to book services such as chefs and spa treatments in 260 cities, and enabling locals to host events in 650 cities. The app now suggests such services and provides detailed itineraries. The refreshed and new Airbnb categories come after the company indicated in February that it would spend up to $250 million on new lines of business in 2025.


 

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