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I’ve been thinking about “the Third Place”; have any destination marketers made conscious effort to combat the disappearance of the Third Place in their destination? The Third Place is Disappearing
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Destination Branding: You Only Control Part of It (Know The Parts You Don’t)

Tom Love (CEO, Love Communications) once said that a brand is ”the sum of all the touchpoints [it] has with the outside world.” Considering the importance of working for brand consistency in all the ways...
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1 Comments

3 Upvotes

  • Joseph Trahan
    thanks for the insight! A good bar/casino might help with the break up bit. :)

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