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Arizona Tourism Director Resigns Over Reported Conflict of Interest
November 25, 2024
New Arizona logo, source: website
Arizona’s top tourism official stepped down last week amid reports of a conflict of interest involving redesigning the state logo.
Gov. Katie Hobbs said Arizona Office of Tourism state travel director Lisa Urias resigned; multiple reports say the resignation will be effective Dec. 4. Arizona’s top tourism official, in the job since February 2023, stepped down last week amid reports of a conflict of interest involving redesigning the state tourism logo.
According to the online political newsletter Arizona Agenda, the brother of the CEO of Urias’ marketing agency, Urias Communications, received $27,500 for the logo redesign. The cost of the entire rebranding project was $700,000.
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This is really interesting. Will Seccombe had a great post on what DOGE's impact is going to have on DMOs. Maybe it's already started.