As a destination marketer, maximizing the reach and impact of your content is crucial. Here are five easy ways to repurpose your destination posts using AI tools, each with three actionable steps:

1. Turn Blog Posts into Engaging Videos with Lumen5

• Description: Transform written content into videos with key points, stunning visuals, and voiceovers.
• Action Steps:
  1. Import Your Blog Content: Use Lumen5 to import your blog post and let the AI suggest key points for your video.
  2. Add Visuals and Voiceovers: Choose from Lumen5’s library of images and videos, and record or use AI-generated voiceovers to enhance your content.
  3. Publish and Share: Export the video and share it on YouTube, social media platforms, and embed it on your website to reach a wider audience.

2. Create Infographics for Social Media with Canva

• Description: Design bold, shareable infographics from blog content.
• Action Steps:
  1. Extract Key Information: Identify the most important points from your blog post that would be visually appealing in an infographic.
  2. Use Canva’s Templates: Select from Canva’s wide range of templates and customize them with your brand colors, fonts, and images.
  3. Share Widely: Post your infographics on social media platforms like Instagram, Pinterest, and Facebook to engage your audience and encourage sharing.

3. Develop a Podcast Series with Descript

• Description: Convert blog posts into podcast episodes with text-to-audio conversion.
• Action Steps:
  1. Convert Text to Audio: Use Descript to convert your blog content into audio, editing the script for a natural flow.
  2. Record and Edit: Record the podcast, using Descript to edit out any errors and add music or sound effects for a professional touch.
  3. Distribute Your Podcast: Publish your episodes on popular podcast platforms like Spotify, Apple Podcasts, and your website to reach a new audience.

4. Compile an E-book or Travel Guide with Scrivener

• Description: Organize and format blog posts into an e-book or guide.
• Action Steps:
  1. Collect Content: Gather your most popular blog posts and organize them into chapters or sections within Scrivener.
  2. Format and Design: Use Scrivener’s tools to format your e-book, adding images, maps, and other relevant visuals to enhance the guide.
  3. Publish and Promote: Export your e-book and offer it as a free download to capture email leads or sell it through platforms like Amazon Kindle to generate additional revenue.

5. Host Live Q&A Sessions with StreamYard

• Description: Use blog content for live Q&A sessions to engage with your audience.
• Action Steps:
  1. Plan Your Session: Choose a topic from your blog content, prepare key talking points, and promote the session on your social media channels.
  2. Go Live: Use StreamYard to broadcast your live Q&A session, engaging with your audience by answering their questions and providing travel tips in real-time.
  3. Save and Share: Record the session and share it on your social media platforms and website, creating additional content that can be repurposed in the future.

By using these AI tools and following these actionable steps, you can extend the life of your content, reach new audiences, and ultimately attract more tourists to your destination. Happy marketing! 🌍✈️