This TikTok headline from Bloomberg News Tech Daily caught our attention. We’ll be watching and sharing the TikTok developments closely over the next few weeks. What do you think will happen on Jan. 19, 2025?

“Exactly four months from today, we’ll have a pretty good idea whether TikTok gets to continue operations in the US. The odds aren’t looking good.

On Monday, TikTok’s lawyers appeared at an appellate court hearing to make the case that a proposed ban of the popular video app in the US violates the company’s First Amendment rights. The three judges who heard TikTok’s free speech argument seemed unmoved — they were more concerned about the ways in which engineers at the Chinese-owned social networking company might tweak its content algorithm to manipulate what Americans see.

The hearing was so rough that Bloomberg Intelligence cut the company’s chances of beating the proposed ban to 30% from 70%.”

The back story: Congress passed a law signed by President Joe Biden that requires TikTok’s China-based owner ByteDance Ltd. to sell the app by Jan. 19 or it will be banned in the US. The deadline can be pushed back 90 days if a sale seems to be in progress and legal action could cause further delay. But ultimately something will happen. Even though we can see it coming, a ban will likely stir panic among the 170 million American creators and users who use the app every month.

Related: TikTok Argues in Court to Save Its Own Life