Wheel the World has announced their latest partnership with Visit Boulder to make accessible travel the standard across this iconic Colorado destination. As Boulder prepares to host the Sundance Film Festival in January 2027, Visit Boulder is launching Wheel the World’s Accessibility Verified Program to systematically verify and improve accessibility across the destination.

Visit Oklahoma has announced that MMGY Global and Gooden Group have been selected as national and local partners to lead the research and development of a unified civic brand for Oklahoma City. A press release states, “The goal is not simply a logo or slogan, but a platform for providing a shared story that reflects Oklahoma City’s identity, strengths and aspirations, while supporting talent attraction, business recruitment, tourism and increased visibility.” MMGY and Gooden Group are kicking off the community engagement and research phase this montin a year-long process before a community brand is finalized and unveiled.

In California, Visit Rancho Cordova has a newly updated visual identity. The DMO writes, “In 2025, Visit Rancho Cordova embarked on a deeply strategic brand refresh project to better represent the vibrant community we are proud to call home. Our design partners at Simpleview carefully considered our residents, small businesses, attractions, and city culture to produce a fresh logo kit, font suite, and color palette. Our new logo reflects the evolving story of Rancho Cordova, positioning us as an inclusive, welcoming destination for families, Gold Country road-trippers, and California enthusiasts.” Read more here.

With their AI-powered trip planning tool, Mindtrip has announced new partnerships with Visit Anaheim. For example, the DMO says, “When travelers begin planning on Visit Anaheim, they’re greeted by Mindtrip’s AI, which asks questions, suggests experiences, and generates custom itineraries complete with photos and interactive maps. The platform can also answer questions including: where is the best place to stay to celebrate Disneyland® Park’s 70th anniversary? How can I get tickets for Anaheim’s Standup Chowdown comedy and culinary fest? Is there a Savannah Bananas baseball game that I can enjoy with the family while I’m in Anaheim?” Mindtrip has also announced a new partnership with and the City of Ouray, Colorado.

In Maryland, Discover Ocean City is the city’s new destination sales brand designed to strengthen the town’s visibility in the meetings, conventions, sports, and group travel market while supporting year-round visitation and economic impact. Discover Ocean City serves as a dedicated business-to-business identity under the Tourism Department, complementing the town’s long-standing leisure marketing efforts while sharpening the focus on attracting midweek and shoulder-season travel.

“From board rooms to bakeries to breweries,” writes Madden Media as they led a community branding workshop with new client Visit Oneida County, New York.