4","static/chunks/2494-47751262e647d853.js","3390","static/chunks/3390-3abf32650dfe052b.js","5858","static/chunks/app/posts/%5Bslug%5D/page-d3afae8586cb576b.js"],"PostInteractionsWrapper"] 2c:T661,

Katie Conner, Director of Destination Development at Virginia Tourism Corporation, joins Adam to talk about how a team of six supports 133 localities across the state. They dig into what communities actually need from a state tourism office, why proactive outreach matters, and how authentic local assets — from trail towns to sunflower festivals — become the foundation for sustainable destination growth.

Subscribe to our ⁠⁠⁠⁠newsletter⁠⁠⁠⁠!

The ⁠⁠⁠⁠Destination Marketing Podcast⁠⁠⁠⁠ is a part of the ⁠⁠⁠⁠Destination Marketing Podcast Network⁠⁠⁠⁠. It is hosted by Adam Stoker and produced by Brand Revolt. If you are interested in any of Brand Revolt’s services, please email ⁠⁠⁠⁠adam@thebrandrevolt.com⁠⁠⁠⁠ or visit ⁠⁠⁠⁠www.thebrandrevolt.com⁠⁠⁠⁠.

To learn more about the Destination Marketing Podcast network and to listen to our other shows, please visit ⁠⁠⁠⁠www.thedmpn.com⁠⁠⁠⁠. If you are interested in joining the network, please email ⁠⁠⁠⁠adam@thebrandrevolt.com⁠⁠⁠⁠.