Following up after our previous episode where we talked about proving the worth of influencers, we’ve invited Bryan, associate director of brand marketing, at the Best Western in Phoenix and who is in charge of their influencer marketing program. Learn about how he got started with influencers and grew to have a whole influencer program. Find out his method for goal-setting, measurement and proving the worth of influencers. If you have any further questions or future topic suggestions, email us at influencermarketing@relicagency.com. About Best Western PHX Facebook Instagram  Website Follow Influencer Marketing for Destination on Social Media! Instagram Twitter Pinterest About Brand Revolt Website Facebook Instagram Twitter The Influencer Marketing Podcast is a part of the Destination Marketing Podcast Network. It is hosted by Jess Darrington and Jacqueline Crane and produced by the team at Brand Revolt. Music is Good Times by Scott Holmes. To learn more about the Destination Marketing Podcast network and listen to our other shows, please visit https://thedmpn.com/. If you are interested in becoming a part of the network, please email adam@thebrandrevolt.com.