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In this episode, Adam talks with Tom Farrell, Founder and CEO of The Workshop, an Emmy-nominated team that focuses on producing unscripted television content. They talk about some of the projects that Tom has worked on, including an upcoming project for Visit Myrtle Beach: Traveling the Spectrum. Listen to learn why Tom is so passionate about telling stories and how your destination can do something similar.

“I always use that question why not right now? Why not do it right now? You can talk about it and kick it down the road for years. What you have to do is roll up your sleeves, decide that you’re going to plow forward, commit to it, and stay with that commitment.” -Tom Farrell

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